Effective Communication for Colleges [With Infotrac College Edition]

By (author): "Michele Goulet Miller, Clarice Pennebaker Brantley"
Publish Date: July 13th 2001
Effective Communication for Colleges [With Infotrac College Edition]
ISBN0324272715
ISBN139780324272710
AsinEffective Communication for Colleges [With Infotrac College Edition]
Original titleEffective Communication for Colleges
Effective Communication for Colleges, 10e, follows and promotes the highly successful Communication- by-Objectives (CBO) approach, a no-nonsense process for preparing messages. The CBO approach provides an essential framework for preparing messages and enables students to grasp principles of effective messages quickly and easily. This text/workbook/reference guide provides thorough coverage of business communication concepts in one convenient package.