Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time
By (author): "Matt Haig"
Publish Date:
2003
ISBN0749444339
ISBN139780749444334
AsinBrand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time
Original titleBrand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time